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Prom appointments strongly encouraged, but walk ins always welcome. Bridal appointments required. Call 479-646-1997 or click here to prebook!
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Primavera Couture Prom 4162

4162 Primavera Couture Prom

 
 
 
 
Primavera Couture Prom 4171

4171 Primavera Couture Prom

 
 
 
 
Primavera Couture Prom 4116

4116 Primavera Couture Prom

 
 
 
 
Primavera Couture Prom 4128

4128 Primavera Couture Prom

 
 
 
Primavera Couture Prom 4144

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Primavera Couture Prom 4170

4170 Primavera Couture Prom

 
 
 
Primavera Couture Prom 4175

4175 Primavera Couture Prom

 
 
 
 
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Primavera Couture Prom 4154

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4125 Primavera Couture Prom

 
 
 
 
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Primavera Couture Prom 4108

4108 Primavera Couture Prom

 
 
 
Primavera Couture Prom 4149

4149 Primavera Couture Prom

 
 
 
Primavera Couture Prom 3761

3761 Primavera Couture Prom

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Primavera Couture Prom 3916

3916 Primavera Couture Prom

 
 
 
 
 
 
Primavera Couture Prom 3901

3901 Primavera Couture Prom

 
 
 
 
 
Primavera Couture Prom 3902

3902 Primavera Couture Prom

 
 
 
 
 
 
 
 
 
Primavera Couture Prom 3638

3638 Primavera Couture Prom

 
 
 
 
 
 
 
 
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Primavera Couture Prom 3938

3938 Primavera Couture Prom

 
 
 
 
 
 
Primavera Couture Prom 3766

3766 Primavera Couture Prom

 
 
 
 
 
 
 
 
Primavera Couture Prom 3944

3944 Primavera Couture Prom

 
 
 
 
 
Primavera Couture Prom 3731

3731 Primavera Couture Prom

 
 
 
 
 
 
 
 
 
 
Primavera Couture Prom 3906

3906 Primavera Couture Prom

 
 
 
 
 
 
 
Primavera Couture Prom 3923

3923 Primavera Couture Prom

 
 
 
 
Primavera Couture Prom 3749

3749 Primavera Couture Prom

 
 
 
 
 
 
 
Primavera Couture Prom 3727

3727 Primavera Couture Prom

 
 
 
 
 
 
Primavera Couture Prom 3948

3948 Primavera Couture Prom

 
 
 
 
 
Primavera Couture Prom 3908

3908 Primavera Couture Prom

 
 
 
 
 
 
Primavera Couture Prom 3945

3945 Primavera Couture Prom

 
 
 
 
 
 
 
Primavera Couture Prom 3949

3949 Primavera Couture Prom

 
 
 
 
Primavera Couture Prom 3941

3941 Primavera Couture Prom

 
 
 
 
 
Primavera Couture Prom 3922

3922 Primavera Couture Prom

 
 
 
 
 
Primavera Couture Prom 3912

3912 Primavera Couture Prom

 
 
 
 
Primavera Couture Prom 3960

3960 Primavera Couture Prom

 
 
 
Primavera Couture Prom 3953

3953 Primavera Couture Prom

 
 
 
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Primavera Couture Prom 3904

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3943 Primavera Couture Prom

 
 
 
 
 
 
Primavera Couture Prom 3915

3915 Primavera Couture Prom

 
 
 
 
Primavera Couture Prom 3921

3921 Primavera Couture Prom

 
 
 
 
Primavera Couture Prom 3927

3927 Primavera Couture Prom

 
 
 
 
 
Primavera Couture Prom 3940

3940 Primavera Couture Prom

 
 
 
 
 
Primavera Couture Prom 3951

3951 Primavera Couture Prom

 
 
 
 
Primavera Couture Prom 3971

3971 Primavera Couture Prom

 
 
 
 
 
 
Primavera Couture Prom 3905

3905 Primavera Couture Prom

 
 
 
 
 
 
Primavera Couture Prom 3907

3907 Primavera Couture Prom

 
 
 
 
 
Primavera Couture Prom 3903

3903 Primavera Couture Prom

 
 
 
Primavera Couture Prom 3965

3965 Primavera Couture Prom

 
 
 
 
 
Primavera Couture Prom 3910

3910 Primavera Couture Prom

 
 
 
 
 
 
Primavera Couture Prom 3926

3926 Primavera Couture Prom

 
 
 
 
 
Primavera Couture Prom 3934

3934 Primavera Couture Prom

 
 
 
 
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3961 Primavera Couture Prom

 
 
 
 
Primavera Couture Prom 3623

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3931 Primavera Couture Prom

 
 
 
 
 
 
 
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3933 Primavera Couture Prom

 
 
 
 
 
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3964 Primavera Couture Prom

 
 
 
 
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3936 Primavera Couture Prom

 
 
 
 
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3928 Primavera Couture Prom

 
 
 
 
 
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3924 Primavera Couture Prom

 
 
 
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3950 Primavera Couture Prom

 
 
 
Primavera Couture Prom 3911

3911 Primavera Couture Prom

 
 
 
 
Primavera Couture Prom 3925

3925 Primavera Couture Prom

 
 
 
 
Primavera Couture Prom 3957

3957 Primavera Couture Prom

 
 
 
 
 
 
Primavera Couture Prom 3917

3917 Primavera Couture Prom

 
 
 
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3930 Primavera Couture Prom

 
 
 
 
 
Primavera Couture Prom 3946

3946 Primavera Couture Prom

 
 
 
 
Primavera Couture Prom 3955

3955 Primavera Couture Prom

 
 
 
 
Primavera Couture Prom 3966

3966 Primavera Couture Prom

 
 
 
 
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About the Shop

Always & Forever is an authorized bridal retailer of Morilee, Allure Bridals, and Sincerity by Justin Alexander as well as an authorized formalwear retailer of Sherri Hill, Amarra, Ellie Wilde, and many others. We offer a curated collection of gowns from each of these designers in a range of styles, prices, and sizes with you in mind. Find the dress that makes you look and feel your best at Always & Forever. We cannot wait to connect with you while helping you find your very own, hands-down, without a doubt, I don't want to take it off, absolutely GORGEOUS dress at Always & Forever!

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Hours

Sunday: 12:30PM - 4:00PM

Monday: 11AM - 6PM

Tuesday: 11AM - 6PM

Wednesday: CLOSED

Thursday: 11AM - 6PM

Friday: 11AM - 6PM

Saturday: 9AM - 3PM

479-646-1997
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My Account
  • My Account
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Visit Us
1200 S Waldron Rd Ste #133
Fort Smith, AR 72903
  • Book an Appointment!
  • Browse Prom Dresses

  • About Us

    • Overview
    • The Experience
    • Employment
    • Our Team & Story
    • FAQs
    • Real Brides
    • Share Your Wedding Story
  • Events
Search Only in this Category
+Price Filter:
+Search In-Stock by Size
Select up to 3 sizes
Filter for In-Store Stock


+Narrow by Feature
Occasion
Type
Feature
Back Style
Color Scheme
Embellishment
Fabric
Hemline/Train
Neckline
Silhouette
Sleeve
Straps


+Narrow by Color


Collections

A&F TOP PICKS:

  • Featured Styles
  • Here For Hoco!
  • Short Dresses
  • $499 or Less!
  • As Seen On IG!
  • New Bridal Arrivals
  • Bridal Stylists' Favs

Browse By Hoco/Prom Designer!

  • Sherri Hill
  • Amarra
  • Ellie Wilde
  • Ava Presley
  • Jessica Angel
  • Kate Parker Prom
  • Kate Parker Homecoming

Browse Bridal Collections

  • Morilee
  • Allure Bridals
  • Sincerity Bridal

More Styles

  • SALE!