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Appointments preferred, but walk-ins always welcome! Call 479-646-1997 or click here to prebook!
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Sherri Hill 54427

54427 Sherri Hill

$350 $262 
 
 
 
 
 
 
 
IN STORE!
Jessica Angel Collection 880

880 Jessica Angel Collection

$420 $319 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Jessica Angel Collection 900

900 Jessica Angel Collection

$420 $319 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Jovani Short & Cocktail 05282

05282 Jovani Short & Cocktail

$440 $369 
 
 
 
 
 
Ellie Wilde by Mon Cheri EW122106

EW122106 Ellie Wilde by Mon Cheri

$545 $419 
 
Morilee Prom 43089

43089 Morilee Prom

$615 $469 
 
 
 
 
 
 
 
 
 
 
 
Sherri Hill 55046

55046 Sherri Hill

$450 $338 
 
 
 
 
 
 
 
 
Sherri Hill 54264

54264 Sherri Hill

$518 $388 
 
 
 
 
 
 
 
Sherri Hill 54286

54286 Sherri Hill

$550 $412 
 
 
 
 
 
 
 
 
Sherri Hill 54847

54847 Sherri Hill

$598 $448 
 
 
 
 
 
 
 
 
Sherri Hill 54261

54261 Sherri Hill

$550 $418 
 
 
 
 
 
 
 
 
 
 
 
Sherri Hill 52512

52512 Sherri Hill

$480 $360 
 
 
 
 
 
 
 
 
 
 
 
 
Sherri Hill 53099

53099 Sherri Hill

$398 $298 
 
 
 
 
 
 
 
 
13
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About the Shop

Always & Forever is an authorized bridal retailer of Morilee, Allure Bridals, and Sincerity by Justin Alexander as well as an authorized formalwear retailer of Sherri Hill, Amarra, Ellie Wilde, and many others. We offer a curated collection of gowns from each of these designers in a range of styles, prices, and sizes with you in mind. Find the dress that makes you look and feel your best at Always & Forever. We cannot wait to connect with you while helping you find your very own, hands-down, without a doubt, I don't want to take it off, absolutely GORGEOUS dress at Always & Forever!

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Hours

Sunday: CLOSED

Monday: 11AM - 6PM

Tuesday: 11AM - 6PM

Wednesday: CLOSED

Thursday: 11AM - 6PM

Friday: 11AM - 6PM

Saturday: 9AM - 3PM

479-646-1997
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1200 S Waldron Rd Ste #133
Fort Smith, AR 72903
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Select up to 3 sizes
Filter for In-Store Stock


+Narrow by Feature
Occasion
Type
Feature
Back Style
Color Scheme
Embellishment
Fabric
Hemline/Train
Neckline
Silhouette
Sleeve
Straps


+Narrow by Color


Collections

A&F TOP PICKS:

  • Featured Styles
  • Here For Hoco!
  • Short Dresses
  • $499 or Less!
  • As Seen On IG!
  • New Bridal Arrivals
  • Bridal Stylists' Favs

Browse By Hoco/Prom Designer!

  • Sherri Hill
  • Amarra
  • Ellie Wilde
  • Ava Presley
  • Jessica Angel
  • Kate Parker Prom

Browse Bridal Collections

  • Morilee
  • Allure Bridals
  • Sincerity Bridal

More Styles

  • SALE!
  • Morilee Boutique Styles